My background

From curious teenager to full digital partner.

I started coding and building for the web at around 15. Seventeen years later, I’m still learning, still building and still supporting the websites and systems businesses rely on.

17+ years of hands-on learning20+ websites built6 connected capabilities
danny-james / experience

01Web developmentactive

02Shopify & e-commerceactive

03WordPressactive

04Full-stack systemsactive

05AI & automationactive

06Marketing journeysactive

The short version

I learned by building. I grew by solving real business problems.

Danny James · Web developer

What began as curiosity about computers became practical website work, company experience and long-term relationships with clients who needed someone dependable.

Today my work covers the whole digital journey: how people find a business, what they see, how they buy or enquire, what happens next and which parts can be improved with automation.

I have built more than 20 websites and currently maintain 7 of them. That ongoing responsibility shapes how I work: clear structure, reliable technology, thoughtful updates and support after launch.

The path so far

Experience built in layers.

Each stage added a new part of the digital picture.

  1. Early years

    Curiosity about code

    I started exploring computers, websites and code while I was young, learning by experimenting and making things work.

    • Problem solving
    • Self-learning
  2. Around age 15

    Building for the web

    Learning moved into real website work, where design, code and the needs of the person using the site had to come together.

    • HTML5
    • CSS
    • Web foundations
  3. Professional growth

    Company experience

    Working in company settings developed the planning, communication, reliability and commercial awareness needed for professional delivery.

    • Team delivery
    • Business thinking
  4. Platforms & commerce

    Shopify and WordPress

    I expanded into e-commerce and content platforms, building stores, service websites and customer journeys across different industries.

    • Shopify
    • WordPress
    • WooCommerce
  5. Custom development

    Full-stack systems

    Projects grew beyond standard websites into custom interfaces, integrations, platform logic and systems shaped around the business.

    • Front end
    • Back end
    • Integrations
  6. Today

    AI, automation and growth

    I now connect websites with practical AI, business automation, lead generation, content and follow-up systems.

    • AI workflows
    • Automation
    • Lead generation

What that means for clients

One person who understands how the pieces connect.

Instead of juggling a designer, a developer and an automation specialist, you get one partner across the whole cycle.

  1. 01

    Build

    Websites, online stores and custom digital platforms.

  2. 02

    Improve

    Clearer journeys, better content and stronger conversion paths.

  3. 03

    Automate

    Customer replies, follow-up, admin and practical AI workflows.

  4. 04

    Maintain

    Long-term updates, technical care and continued improvement.

A cycle, not a one-off project.

See selected work

Capabilities

Broad enough to connect the whole journey.

I can improve one part of your setup or bring several parts together as one working system.

Build

Websites, stores and custom platforms that are fast, clear and easy to run.

  • Shopify
  • WordPress
  • WooCommerce
  • React
  • Node.js
  • Full-stack development
  • Web applications
  • Responsive UX
  • E-commerce

Grow

Getting found, turning visitors into enquiries and following up well.

  • Google Analytics
  • SEO structure
  • Lead generation
  • Digital marketing
  • Content creation
  • Email follow-up

Automate & care

Practical AI, automated admin and looking after what is already live.

  • OpenAI
  • Claude
  • Zapier
  • Make
  • AI systems
  • Business automation
  • Website maintenance

Work with me

Put 17 years of experience to work for you.

From a first idea to long-term care after launch, you deal with me directly at every step.

Message me on Messenger